Twitter - the brief dialogue and content sharing point
Twitter is basically a large discussion forum of very short comments. You can either simply read and follow, or you can chose to participate yourself. In order to participate you need a profile. Every Twitter user has a profile. Here is ECCO's: @EuropeanCancer. (It's called a handle or a username.) Everybody in Twitter also has a profile page by default.
What you can do in Twitter:
- Tweet: you can only use the infamous 140 characters in your message
- In a tweet you can attach an image
- Follow / unfollow people: If you like certain individuals or organisations you can follow them
- Reply: If you want to reply privately to one person you have to use their @username
- Whether you reply or tweet you can only use 140 characters in your message
- Hashtags: In order to participate in specific debates/threads you can read and tweet with a #tag. E.g. #EBCC8. We recommend only using maximum 1-3 #tags per tweet
Anybody can claim a #tag, invent it and use it. That is why ECCO's events' #tag sometime display tweets that have nothing to do with our event.
- Retweet / favourite: you can forward what others tweet by retweeting or favouriting their tweets
- Combine: you can combine a reply with a #tag in same tweet
- Search for trends, topics and news: As Twitter is a great tool for live ongoing messaging you can always search for keywords that interest you and promptly interact with a topic
Twitter and ECCO
Twitter works great as an operational tool for events (ECCO uses it extensively). During events attendee tweets get integrated into the information flow, and ECCO engages in dialogue with users. Twitter is also a complementary channel for short messages on various specific updates.
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